Mick de Reuver in VM - FROQ
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Mick de Reuver in VM

Mick de Reuver in VM

 

‘Is there a chance that a very different group of “designers” will take over some of the creative work in packaging, as a result of the new AI technology? Like the internet companies did with the branding agencies back then?’

This was one of the questions Jeroen Verbrugge put to FroQ CEO Mick de Reuver for VerpakkingsManagement’s DesignVisie column.

You can read Mick’s answer and his vision on all the changes in packaging design and the future of our profession on the VerpakkingsManagement website.